Outlined based on the questions Essay Example | Topics and Well Written Essays - 1500 words - 1

Outlined based on the questions - Essay Example Experience Design According to Norman (2004) human beings develops psychological attraction to different things depending on the way they interact with them in everyday life. Different items play different roles and influence the way their owners perceive them. Norman further argues that those who possess such items are envious of them and respect for the purpose they serve. Therefore, the ways in which different things are useful influence the individuals’ emotional attraction to those items. Such items should be designed in such a way that they will be able to serve their intended purpose. Norman further suggest that greater efficiency of different items to serve the purpose they were meant to serve will attract greater affection from those who posses them. Some items also reveal social and economic status of individuals. These items becomes valuable to such individuals by the virtue of personal memories they generate to people who posses them (Norman, 2004). These items may be kept for remembrance of previous occurrences though they may serve any other purpose in the human life. They may appear useless to other people, but they are very essential to those who possess them. Therefore, such people feel intensely attached to those items which invoke their feelings about some past encounters. According to Norman (2004), the functionality of objects according to human outlook influences their psychological affection towards those objects. Norman argues that individual insight determines how they interact with different things. For example, a person expects a machine to function in a certain way and incase it fails to do so, this may result to emotional detachment. It is for this reason that Norman states those machines such as computers and others which people interact with on a day to day life should be designed with emotions to echo the human feelings. However, since these machines are used for specific purposes only, they will have a limit on extent to which they can forge human feelings. They will only influence human emotions to the extent in which they anticipated to perform a certain job. In essence, the author is implying that human feelings should be reflected in the kind of items they possess and in the way they handle and display those possessions (Norman, 2004). These activities will manifest human emotional attraction to those items they own. Similarly, the efficiency of performance of the things we use will influence the psychological attraction of the user towards them. When objects are functioning effectively, they appeal to their users who then develop close intimacy with those items. However, if those items fail to perform as expected, they will cause annoyance to the user who loses emotional feelings for them and may even smash them. The Philosopher's Tool Kit When people listen to the others talking or other sources of sounds, they definitely hear what they would like to hear. Though there are many sounds emanatin g from various sources at the same time, individuals become so discerning with what they want to listen to and will filter out things of less concern to them. The sense of hearing becomes an instrument which enables individuals to figure themselves in the public domain. Through hearing, individuals appreciate the beauty of different things and are able to like or dislike various things from

Plagiarism Essay Example for Free

Plagiarism Essay Plagiarism is taking credit in terms of the words, ideas as your own without implicit or explicit expression of the owner or proper referencing. It can be defined in simple terms as presenting other peoples work including the work of fellow students, academicians, researchers, magazines, newspapers, whether electronic or non electronic as your own without proper citation. It involves use of ideas, opinion or facts may be taken from another source which is either oral or written but are not common knowledge. The issue common knowledge is subjective and debatable. Plagiarism takes many forms such as including words, opinions and ideas in academic paper without citing the source. This may be intentional or an intentional. In some instances it will be copying, cutting and pasting from electronic sources, borrowing a document without proper reference, presenting a research paper. A student may reproduce theories, formulas, opinions and ideas and without proper citing or acknowledgement of the original owners. It is always prudent for a student or any other person to worry of plagiarism since it waters down the purpose of the academic paper presented. Students always are caught with various forms of plagiarism such as; direct quoting of the actual work of a person without taking credit and this has serous repercussions. There are instances that Using somebody’s ideas as your own, forming opinions on somebody’s research and assuming that it is yours. It also takes the form of paraphrasing ideas opinions words theories as if you are the originator. Borrowing facts, statistics or any other materials can also amount to plagiarism. It may also take a form of careless use documents copying and poor citing. Attitude towards plagiarism Plagiarism is deception act that should be punished at costs. It is an immoral act that portrays the writers’ inability read and comprehends ideas, opinions, and other materials and inability to cite and reference. The level of plagiarism is not an issue when considering the ability of the writer to be able to write a good paper. What matters is ability to write a document independent In my opinion I feel plagiarism is part of piracy although it occurs in academic circles. Take an instance of a person presenting plagiarized papers to academic institution. American universities have many penalties for plagiarism. They range from expulsion to reaping the papers depending on the level of plagiarism. Some levels of plagiarism such as cut and paste, copying a colleague’s work, wrong paraphrasing, and quoting direct without citing the originator will carry different penalties. Strategies of avoiding plagiarism There are many strategies that can be used to avoid plagiarism. To avoid plagiarism one must give credit or acknowledge the originator of the opinion idea or theory that has been used. Issues like facts graphs drawings, graphs which are borrowed from a certain source must be acknowledged and the source be acknowledged. Speeches or paraphrases must also be taken care of. Taking credit may be in a form of citing which is an authority to allow one to use the information that is not his. It also ensures the future users of your documents are able to tress and locate the original data. Plagiarism is theft of intellectual property, I totally agree with this statement, taking some ones quality work presenting as if it belongs to you is same as stealing another person’s brain and use it to earn yourself fame and money. This is the most discouraging thing for writers and artists, it threatens the industry of art and can halt this interesting and important industry in our society. Most amazing is the way comedians steals each others lines and even some times even the listeners get bored, they just don’t want to come up with new words, song writers repeat the same lines too, and for along time we only listen to same words and similar lines sing with a different tunes. People just fall to use their intelligence and steal from one another, this should be ended if people want to grow intellectually measures should be put to curb plagiarism and people be warned of the dangers of plagiarism and its effects Plagiarism can be avoided by all means if we want intelligent work, this bad practice can ruin our generation especially through the internet , a lot of discipline can be installed in learning institution and make sure that whoever is caught plagiarizing is punished or even expelled from the institution, this will encourage student to work hard genuinely . Harsh penalties should be passed for anyone caught copying another persons work and especially those found to be selling it and these thieves should be prosecuted in court and let them be an example for others. This would instill fear and reduces cases of this illegal practice and at the same time encourage people to come up with original work and ideas of their own and ideas of their own, and in this way the will be a lot of quality work in the market and employment opportunities created as more work force will be needed when the market gets busy and the profits are high. Plagiarism can be avoided by all means if we want intelligent work, this bad practice can ruin our generation especially through the internet , a lot of discipline can be installed in learning institution and make sure that whoever is caught plagiarizing is punished or even expelled from the institution, this will encourage student to work hard genuinely . Harsh penalties should be passed for anyone caught copying another persons work and especially those found to be selling it and these thieves should be prosecuted in court and let them be an example for others. This would instill fear and reduces cases of this illegal practice and at the same time encourage people to come up with original work and ideas of their own and ideas of their own, and in this way the will be a lot of quality work in the market and employment opportunities created as more work force will be needed when the market gets busy and the profits are high.

See Candies International Candy Making Business

See Candies International Candy Making Business The Organization See’s Candies is founded and headquartered in America, California and it has more than 200 shops across America. For more than 90 years, Sees Candies has been enthusiastic on making candy in Mary Sees way. See’s Candies only uses the freshest and finest ingredients in making each recipe. There are no preservatives added to the candy. The quality of the candies can be tasted in every piece. It is well-known for tastiness, with the pleasantest customer service since the year of 1921.Today, there are 100 different candies and chocolates provided by See’s Candies. There are international store in Hong Kong, Taiwan and Japan. The Product Line As See’s Candies had successfully run manufacture and retail candies and chocolates in America and some of the Asia countries, there is an opportunity to continuously enter various countries with their products. There are several candies and chocolates which provided/manufactured by See’s Candies. As mentioned, See’s Candies has 100 different candies and chocolates, therefore, See’s Candies can attract the new market by their best seller product. The best seller of See’s Candies included Nuts and Chew, Toffee-ettes, Sugar-free Peanut Brittles and so on. The best seller products that mentioned have potential to be distinguished in the market as it has consumer intentions. Hence, the candies and chocolates product lines have the potential to be lucrative for See’s Candies as it continues open global market.   Market Opportunity Analysis-PEST The selection of potential market is an important decision which needed to take by See’s Candy to search for most suitable market. There are few factors that See’s Candy need to include in their consideration which are political, economic, social and technological. Target Market According to PEST analysis, it designates some factors that See’s Candies needs to consider before entering into certain market. Malaysia is a potential and probable markets that See’s Candies to expand their business successfully. For the political factors, the law of Malaysia is lenient after comparing with other countries. Furthermore, the ingredients used by See’s Candies are certified with Food and Drug Administration Guidelines. For the economic factors, Malaysia is in a stabilize economy lately. It provides a good opportunity for See’s Candies to enter Malaysia. Besides, for the social factors, although Malaysia is a multicultural country but people in Malaysia have the same penchants. Therefore, it creates a good opportunity for See’s Candies to target market in Malaysia. Finally, for the technology factors, even though Malaysia is a developing country, but the technology is sufficient to support the operation of company. Hence, Malaysia is a good market for See’s Candies to penetrate. Entry Mode There are numerous entry modes for See’s Candies to enter to the market of Malaysia. However, the preference choice for See’s Candies to enter the market of Malaysia is direct export. Direct export is a condition in which products of a company is sold right away to customers in another country deprived of using another organization or person to make provisions for them (Kotabe, 2005). The advantages for company in using direct export is it gains grander profit as it excluded most of the mediators. Besides, it controls the overall aspects and transactions. Direct export allows company to have better interaction in order to have better understanding towards their customer. The advantages that stated above shows how direct export well fitted with See’s Candies very much. Production Site Production site is where the company manufactures their product. As See’s Candies based in California, it is difficult to direct export the products to Malaysia due to the long distance and the quality of the product might be affected. Hence, See’s Candies should set up a new foreign production site in order to reach Asia countries including Malaysia. As mentioned, See’s Candies had opened the market in Hong Kong, Taiwan and Japan. Hence, See’s Candies should build up a production site in Japan as it is one of the Asia countries which already selling product of See’s Candies. Japan is one of the Asia countries which in the same continents with Malaysia. It can shorten the distance between these two countries to be compared with the home country of See’s Candies. It relatively caused the deduction of price in transporting the products to Malaysia. Besides, the high labour skill in Japan helps in the growth of the global market in Asia. As Japan is a developed country, its technology is sufficient for the process of production. The raw material of See’s Candies can be easily found in Japan or it can also be imported from foreign countries. Therefore, Japan would be the best choice for See’s Candies as production site as it benefits See Candies in the phrase of global market. The diagram above shows the distribution channel that See’s Candies needed to go through in order to deliver their product to their end users. The production of the products is held in Japan as mentioned previously. After the production, the products will directly send to the port and export to the target market Malaysia. After the products arrived to the port in Malaysia, the products will be promoted to wholesalers by agency agents. Agents are a representative that assists in a business in transporting and selling their products in other countries (Coble, 2006). They might be paid the sales commission by the company or they hold distribution rights for specific products. The products are will be sold to the wholesalers that introduced by the agents who have good understanding about the market. Wholesaler is an intermediary individual who in thedistribution channelthat usually buys products in bulk the products separately to resellers instead of selling directly to the customers (Ward, 2014). For instance, the wholesaler will sell the products to retail stores, supermarket or so on. After that, consumers are able to bargain the product and purchase the product. These are the whole channels that See’s Candies needs to go through in order to deliver the product to the consumers. As for See’s Candies, a reliable and responsible distributor must be found so their product can be distributed over the target market in Malaysia. International Marketing Strategy Export price decision Price Policy: The price policy is the rule for a company to determine the selling price of the products or services (Investorwords, n.d.). For See’s Candies, the pricing policy will be â€Å"export prices higher than domestic price†. According to Albeum, G. and Duerr, E. (2011), this is a way for See’s Candies to have extra investment but, it also leads to extra expenses, slower turnover and several risks. However, this pricing strategy restricted distributers to export prices lower than domestic price in order to avoid dumping issue. This pricing policy can create a higher value for the exported products. Price Strategy: The price strategy is the method of determining the selling price of the products or services for a company(Suttle, n.d.). Among the pricing strategies, skimming will be the best method for See’s Candies. Price skimming is after a product is released, high price will be offered and the price will be lowered in the products life cycle in later time or when competition starts entering the market (Brookins, n.d.). Products which use price skimming strategy usually alleged as high-quality products. Therefore, in order to enter the market of Malaysia, it can be a product image with this pricing strategy. However, the price will be subjected by the competitors in the market. Incoterms: The incoterms of See’s Candies will be CPT (Carriage Paid To). For this incoterm, the seller delivers the goods, cleared for export, to the shipper. The costs carriage necessary to deliver products to the destination will be paid by the seller too. However, the buyers have to bear on the risk of loss and any additional costs which occurred after the products are delivered (International Chamber of Commerce, n.d.). Although See’s Candies have to pay more on costs for CPT to be compared with CIF (cost, insurance, freight), but this will be less risky when See’s Candies exporting the products to other countries. Hence, this is the best choice for See’s Candies to reduce the rick during the delivery of the exported product to the other countries. Export Product For the export product of See’s Candies, product standardization marketing strategies will be used. According Acevedo (n.d.), product standardization is an effective technique to decrease costs and upsurge the quality of product by diminishing the differences in the products. In this strategy, it designates that See’s Candies should produce the product in existing way and identical with the original product. Standardization brings cost saving in the packaging of the products. The quality of the products can be controlled with standardization. Therefore, product standardization marketing strategies is the best strategy for See’s Candies in entering the target market. Export Promotion For See’s Candies, pull strategy can be used for export promotion. In this strategy, the information of the product will be known in certain way, and they will seek for the product by themselves. In this case, See’s Candies should choose the publicity to promote their product. Even though publicity somehow seems to be in push strategy, but for this case, it is more likely to pull strategy. According to BusinessDictionary.com (2014), publicity is a foundation to distribute information. Compared to other methods, publicity is not focuses on the products, but generally cover others related areas which included the status of company, market expansion at cetera. The cost of this promotion tool might be high and the content of publicity is written by the media but not the company itself, therefore there is no payment needed in this phrase. The content of publicity will be more reliable and objective because there is no commercial purpose because the media is the third among t he company itself and customers (Albeum, G. and Duerr, E., 2011). Therefore, for See’s Candies, publicity is the best promotion tool because it is more reliable for the customers and it brings brand awareness in target market Malaysia. Price Arrangement The international trade is happened between two differ countries, the terms of payment is important decision for both importer and exporter which will affect the price mentioned. For Big Red Inc, it is delightful if the company select the â€Å"letter of credit† payment terms among the all eight payment terms. Letter of credit is a letter issuing from bank to another bank especially in foreign country which assurance the payment of buyer to a seller will be received on time which in the sum of the amount (Lorette, n.d.). When the buyers are not able to clear the payment of trade, the bank is required to pay the remaining amount of payment towards the purchase. There are two segments in this payment term which are issuance and payments. The first step of the process of issuance involved the importer and exporter while dealing with the agreement. In this stage, it is all about the relationship between beneficiary (issuing bank) and client (advising bank). The importer will appeal quotation letter from the beneficiary. The beneficiary will communicate with the client after that. Lastly, the client will give advices to the exporter. After that, the total payment of the purchase will be cleared. The shipment of the products will be ship from the exporter to the importer. After that, the draft, tittle and document will be handover to the client. The beneficiary will pay for the importer, then the draft, tittle and document will be transfer to the client. The importer needs to settle the bill from the beneficiary to get the draft, title and document. This is the process of letter of credit which needs to go through. There are advantages in letter of credit for importer and exporter. The exporter able to reduce risk, receive payment during the shipment of the products so that they can able to calculate the payment accurately. The importer is able to control the time period of shipping the products and establish their affluence. No payment is needed to pay by importer before receiving the products. Since this payment method benefits both exporter and importer, therefore, this is the choice of payment methods for See’s Candies in this phrase. Total Capital Budget The project for See’s Candies will be estimated to last 4 years in the Malaysia market with the budget of USD10, 000,000 which stated in Table 1. Including the expenses and additional costs, the selling price will be USD10 which is around RM33. The estimated sales for the 4 years of operation will be 85,000,000 units, which will generate total income of USD 85,000,000.00 (stated in Table 3). The cost of goods sold is the 40% (USD 1,200,000.00) of the total income and total expense will be USD 3,950, 000 (stated in Table 2) The return of investment (ROI) will be 196.50% and the predicted total profit for See’s Candies will be USD 19,650,000. In a nutshell, 142,858 units of product must be sold See’s Candies in order to reach the break-even point.

Childhood Obesity is Preventable Essay -- Obesity in Children

Childhood obesity in America is a growing disease that has become an epidemic that has lasting psychological effects, because of advertisement of fast food, lack of physical activities, and parental control has made food become a major health issue in many young teenagers’ lives today. Overall, who is to blame? Obesity plagues America and threatens to seriously degrade our society in many ways. There are some that would argue to say that obesity is okay and that it is not that big of a deal, they are wrong. There are some variations pertaining to build but everyone’s body is designed to carry a certain weight, when you increase that weight you threaten the balance of your body and can expect your body to break down much sooner than expected. For example, think of a machine, a machine that was designed to lift 100 pounds could easily do the job and continue doing the job for a very long time before breaking down. Now, think of that same machine lifting 300 pounds instead, since it was designed for only 100 pounds, how much quicker will that machine break down? It is also in our nature to not desire obesity, we are genetically designed just like the rest of nature to desire the fit and healthy of society. This is the root cause of social dislike for obesity as well as personal dislike for obesity. Which brings us to the focus of how childhood obesity has become an enormous issue today. In order to truly understand the impact of obesity and why we should prevent it, we first need to look at the causes of obesity and what keeps people obese. The logical first step for us to look at is childhood obesity, even if children are merely o... ... of the blame. In conclusion, while childhood obesity is alarming, it is preventable and treatable. Works Cited 1."Parents, Kids Don’t Perceive Obesity as a Health Problem." Journal of the American Dietetic Association n. pag. Web. 20 Feb 2015. . 2.N.p., n.d. Web. 20 Feb 2015. . 3.N.p., n.d. Web. 20 Feb 2015. . 4. Rabin, Robin. "Child Obesity Risks Death at Early Age, Study Finds ." (2012): n. pag. Web. 20 Feb 2015. . 5. Levine, Susan, and Rob Stein. "Obesity Threatens a Generation." 'Catastrophe' of Shorter Spans, Higher Health Costs (2013): n. pag. Web. 20 Feb 2015. 6. Maine, M. (2012). Body Wars. Carlsbad: Gurze Books

Pepcid Ac Analysis

The problem Pepcid AC faced in its initial entry into the market was direct competition from competing products that, together, took almost all market share. Pepcid AC positioned itself as three important things: providing lasting relief from GERD and gastrointestinal upset by means of the fewest pills possible and providing not only relief but prevention. Tegamet already had an established marketing base that consisted of customers who knew the brand name and were weary to switch to another product.The main point of entry for Pepcid AC would be educating the public on the H2-receptor antagonist prescription drugs, the reduced number of pills needed, and the difference between market-standard Tegamet and new Pepcid AC. My recommendation would be to consider TV advertising as a main means of communicating the product offering of Pepcid AC and essentially â€Å"spreading the word† on how the product differentiates itself.Product endorsement from a physician would be beneficial t o push the product into the hands of weary consumers. Finding a series of doctors who would be able to push the product is the largest problem. Doctors were finding that traditional antacids were easier to sell because they already had an established reputation in the household. By finding a few key doctors who have a lot of influence in the community such as a â€Å"Dr. Phill† or a â€Å"Dr.Oz,† and offering the product as free samples to the doctors and their patients, it would help get the brand name into the mouths of mothers around the country. Endorsement for the product by a few key doctors who are respected in the community, combined with the doctors using and recommending the product to some of their own personal patients, would increase the strength of the brand name and help foster word-of-mouth, an essentially low-cost form of marketing.

Gospels of Mathew, Mark, Luke and John: The New Testament

1Introduction The four New Testament (NT) gospels of Mathew, Mark, Luke and John present four accounts of the life and ministry of Jesus. Bible scholars and historians assigned the gospel names and their authors as Matthew, Mark, Luke and John respectively. [1] The three gospels, of Matthew, Mark and Luke are known as the Synoptic gospels. [2] The aim of this paper is to discuss the main themes and focuses of each of canonical gospels and show how they relate to reveal a complete picture of Jesus' life and work. 2The Gospels a) Matthew Matthew was one of the first twelve disciples. It would appear that his intended audience were Jews, and he presented Jesus mainly as the King, the Son of David and the promised Messiah-King. He records Jesus’ genealogy showing Jesus is descendant from the royal line of David. In (1:1), he also introduces Jesus as the Son of David. Matthew records more teaching concerning God’s kingdom, for example the entire Sermon on the Mount. The term â€Å"Kingdom of Heaven† appears 33 times and â€Å"Kingdom of God† 4 times. [3] Matthew’s gospel is listed first in the NT because it seems that it is bridging the OT and NT, ushering the Jewish reader from the familiar OT story to Jesus in the NT[4]. Matthew narrates the gospel to convince the Jewish audience of Jesus’ link with the Jewish history and Jesus’ fulfilment of OT prophesies. The gospel is recognised as the â€Å"Teaching Gospel†. [5] When Jesus teaches, he demonstrates His authority as King over physical, psychological, spiritual diseases and even over elements created by God. (5:17, 4:24, 8:1-17, 23-27) Jesus’ authority is recorded, (28:18-20) ‘All authority has been given to Me in heaven and on earth†¦. ‘ b) Mark Mark is the shortest of the gospels, the probable intended audience were gentiles specifically in Rome and he presents Jesus mainly as the Servant. The gospel commences with Jesus as a grown up and does not record the birth and childhood and omits Jesus’ genealogy. He translates the Aramaic phrases for his audience and uses more Latin and less OT quotations suggesting that he wrote for non-Jewish who did not understand the Jewish language. [6] Mark concentrated on Jesus' miraculous works and the gospel is also known as an â€Å"action† gospel because the language he uses is action packed. He uses phrases and words such as â€Å"immediately†, â€Å"at once†, â€Å"as soon as†, â€Å"quickly† stressing his focus on action. 7] He writes with the aim of converting his audience by proving that Jesus is the Son of God, a Jesus of power and action. Marks’ audience faced persecution and martyrdom and so he also writes to strengthen them. He needed to tell them that Jesus had also suffered, and had triumphed over suffering and death. [8] c) Luke Luke was a doctor who got his information fr om many eye-witnesses. The book may have been commissioned by a non-Christian Roman official called Theophilus (1:3,4). Luke’s gospel also is a sequel to the book of Acts. This gospel is the longest of all NT books. It bridges the events between Christ and the establishment of the church. [9] His genealogy traces Jesus' roots back to Adam versus genealogy tracing back to the Jewish Abraham. [10] There appears to be evidence in Colossians 4:10-14 that Luke was a gentile, therefore suggesting his audience may have been gentiles and the only gentile to have his writings canonised. He portrays Jesus as saviour by including more distinct healing miracles and parables than the other gospels. [11] Luke records more narrative of the events, and he alone records John the Baptist’s parentage and records the longest period. Luke emphasises that salvation is for all and more of Jesus at prayer. [12] He may have wanted the gentiles to know that they had the same access to God and presents God’s grace as available to all. e) John Reading the NT gospels shows that the content and style between John and the Synoptic gospels is different. John lived to be older than any of the gospel writers, therefore it is possible he was aware of the Synoptic gospels and thus wanted to compliment rather than produce a similar account. John brings out the spiritual significance more than the other gospels. 13] ‘There are more extended discourses in John and Jesus employs more rabbinical methods. ‘[14] John’s purpose of writing is found in John 20:31, ‘but these are written that you may believe that Jesus is the Christ, the Son of God, and that believing you may have life in His name. ‘ He wrote to show that God was for the whole world, (3:16) and had worked through His chosen people, no w was working by Word become man. The few miracles that he describes can only be attributed to God Himself. He stresses Jesus’ deity, (1:1) Jesus is the Word, that is God who became man. Jesus confirms this verse by many â€Å"I am statements† for example: the bread of life, the light of the world. [15] These â€Å"I am† statements had an important meaning as they were the words God used when He spoke to Moses from the burning bush showing and proving His divinity. (Exodus 3:6). Throughout the gospel, he records the relationship of Father and Son. For example, those who hate the Son hate the Father, making it impossible to accept the Father if one is not a Christian (8:28) and (15:23). Some of these recordings may lead others to believe that the gospel was intended for the Jews. ) Common Ground All four gospels have recorded the witness of John the Baptist, the call and the instruction of the disciples, the feeding of the 5000, Peter’s confession of faith, the triumphal entry into Jerusalem, his trial, condemnation and crucifixion, his resurrection from the dead on the third day, his resurrection appearances and his commissioning of his disciples among many others. [16] In addition there are numerous specific sayings which are common or appear in parallel form in all four gospels. There is also material only found in either one or two or three of the Synoptic gospels. There is material that is unique to Matthew, to Mark, to Luke and to John. Most Bible scholars agree that Mark is the earliest gospel and that it was used as a source by Matthew and Luke,[17] Matthew and Luke also used another hypothetical source called â€Å"Q†. [18] This priority of Mark would explain why the Synoptic gospels seem to share mostly the same view of their recorded events. g) Different Ground Some of the major differences in John is that he did not record Jesus' birth, wilderness test, transfiguration, parables as in the Synoptic gospels, the Lord’s supper and the agony in Gethsemane and he has more extended discourses. It could be that John used different sources or his knowledge and facts from his times as Jesus’ disciple. Some of the differences are caused by John concentrating on Jesus’ later ministry around Jerusalem during the temple feasts and the Synoptic gospels concentrate mainly on the earlier ministry in the north and around Galilee. 19] 3. Conclusion All four canonical gospels compliment one another, and present one and the same Person, Jesus the humanity’s redeemer. A Jewish audience in Matthew’s church would need to hear about how Jesus related to Judaism and a gentile in Mark or Luke’s church would want to hear the gospel presented in a way that addressed their lives and situations. When the writers were writing th ey had no idea their material would be used, included or arranged in the Bible as we know it. Therefore we can conclude that the purpose of the gospels, their unique styles and their relationship was to give a complete picture of who Jesus is and to relay the message of redemption. The differences have probably since been instrumental in attracting a diverse group of Christians to the church and in spreading the Good News of Jesus Christ. The Bible in its entirety is God-inspired and God-breathed. The triune God was actively involved in the revelation of His truth to the apostles and prophets who wrote it down. (2Timothy 3:16) Bibliography Bruce, F. F. , The New Testament Documents – Are they reliable? Grand rapids, MI: Eerdmans, 6th. edn. 1981). Drane, John, Inroducing the New Testament (Oxford, UK: Lion,1999). Garrard, David J. , New Testament Survey (Garrard and Mattersey Hall, 2006). House, Wayne H. , Chronological and Background Charts of the New Testament (Grand Rapids, MI: Zondervan,1981). McClaflin, Mike, Life of Christ (Springfield, Missouri: Global University , 3rd. edn. 2000). Milne, Bruce, The Message of John (London, UK: Inter-Varsity_press, 1993). Radmarcher, Earl D. , Allen, Ronald B. & House, Wayne H. , (eds. ),Nelson's NKJV Study Bible (Nashville, TN: Nelson Bibles, 1997). Youngblood, Ronald F. , Bruce, F. F. & Harrison, R. K. , (eds. ), Nelson's New Illustrated Bible Dictionary (Nashville, TN: Nelson, 1995). By Sally Masamha 11 December 2009 ———————– [1] John, Drane, Introducing the New Testament (Oxford, UK: Lion,1999), 170 [2] Mike McClaflin, Life of Christ (Springfield, Missouri: Global University, 3rd. edn. 2000), 16 [3] Earl D. Radmarcher, Ronald B. Allen & Wayne H. House (eds. ),Nelson's NKJV Study Bible (Nashville, TN: Nelson Bibles, 1997), 1573 [4] McClaflin, Life of Christ, 18 [5] McClaflin, Life of Christ, 36 [6] Drane, 197 7] David Garrard, New Testament Survey (Garrard and Mattersey Hall: Mattersey, UK, 2006), 28 [8] Radmarcher, Allen & House (Nelson's NKJV Study Bible, 1997), 1637 [9] McClaflin, 41 [10] Wayne H. House, Chronological and Background Charts of the New Testament (Grand Rapids, MI: Zondervan,1981), 96 [11] House, 92 [12] Radmarcher, Allen & House, 1683 [13] John, Drane, 2 08 [14] Bruce Milne, 21 [15] Radmarcher, Allen & House, 1754-1755 [16] Bruce Milne, 19-20 [17] F F. Bruce, The New Testament Documents – Are they reliable? (Grand Rapids, MI: Eerdmans, 6th. edn. 1981), 27 [18] Mike McClaflin, 18 [19] Bruce Milne, 21